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Paradigms and pedagogy in strategic management education: dominant orthodoxies versus real-world relevance
Date:
2005
Type:
Text
Source:
Shifting business practices and paradigms: proceedings of the Atlantic Schools of Business 35th annual conference, Halifax, NS, September 29-October 1, 2005, pp 164-175
Abstract:
It is argued that textbook theory and “SWOT” Analysis pedagogy cannot be real-world relevant where they do not include application in the situational here-and-now. A situation analysis method for encouraging such critical thinking and “situationalization” for relevance is suggested.
Subject:
- Business education
- Strategic planning
