What's stopping Atlantic Canadian B&Bs and inns from adopting sophisticated internet business solutions?

Abstract

Recent research has indicated that Atlantic Canada bed and breakfasts and private inns have embraced the adoption of basic Internet Business Solutions including email, web browsing and hosting a website. While the firms have benefited from their use of IBS their adoption of Internet business solutions has not moved to more sophisticated technologies. The researcher conducted 10 case studies amongst Atlantic Canada firms and completed a cross case analysis to determine why firms are hesitant to expand beyond basic technologies. The case studies revealed that firms do not believe that the adoption of sophisticated Internet Business Solutions would offer their firms much benefit, that the government should provide them with assistance to aid in the adoption and respondents felt that they lacked the financial resources to successfully adopt the technology.