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The Wolfville Magic Winery Bus: a grounded theory approach to understanding the consumer view of winescape
Robertson, Jenna; Sears, Donna; Weatherbee, Terrance
(
Atlantic Schools of Business
,
2018
)
Organizational historicizing: the need for the new to be old
Weatherbee, Terrance; Sears, Donna
(
Atlantic Schools of Business
,
2018
)
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Author
Sears, Donna (2)
Weatherbee, Terrance (2)
Robertson, Jenna (1)
Subject
Branding (Marketing) -- Nova Scotia (1)
Product design -- Nova Scotia (1)
Tour guides (Persons) -- Nova Scotia (1)
Wine tourism -- Nova Scotia (1)
Wineries -- Nova Scotia (1)
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2018 (2)
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