"You Talkin' to Me?" The Implied Reader in Canadian Business Magazine

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dc.creator Grandy, Karen
dc.date.accessioned 2021-08-17T16:30:27Z
dc.date.available 2021-08-17T16:30:27Z
dc.date.issued 2017
dc.identifier.issn 0705-3657
dc.identifier.uri http://library2.smu.ca/xmlui/handle/01/29802
dc.description Published Version en_CA
dc.description.abstract Background: This Research in Brief asks whether the implied reader of Canadian Business is gendered and exclusive of women, as claimed in the November 2013 Letters to the Editor of that magazine.<br>Analysis: To answer this question, the author examined article subjects, illustrative photographs, and textual signals of the implied reader in all the style and fashion articles (43 in total) published in the magazine over five years, 2010 to 2014.<br>Conclusion: and implications: The analysis confirms the letter writers’ complaint that women readers are largely excluded from the implied audience of these articles. en_CA
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dc.description.provenance Made available in DSpace on 2021-08-17T16:30:27Z (GMT). No. of bitstreams: 1 Grandy_Karen_article_2017.pdf: 203227 bytes, checksum: f8010c77feb9639062706851e8eec158 (MD5) Previous issue date: 2017 en
dc.language.iso en en_CA
dc.publisher CISP Journal Services en_CA
dc.rights <a href="https://creativecommons.org/licenses/by-nc-nd/2.5/ca/">Creative Commons Attribution (CC BY-NC-ND 2.5) license</a>
dc.subject.lcsh Canadian periodicals
dc.subject.lcsh Journalism, Commercial
dc.subject.lcsh Sex discrimination against women
dc.title "You Talkin' to Me?" The Implied Reader in Canadian Business Magazine en_CA
dc.type Text en_CA
dcterms.bibliographicCitation Canadian Journal of Communication 42(5), 913-922. (2017) en_CA
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