In search of good PR: sensemaking and identity in public relations

dc.creator	Thurlow, Amy
dc.creator	Mills, Jean Helms, 1954-
dc.date.accessioned	2014-01-15T19:06:07Z
dc.date.available	2014-01-15T19:06:07Z
dc.date.issued	2007
dc.identifier	http://library2.smu.ca/bitstream/handle/01/25406/asb_proceedings_2007.pdf#page=104
dc.identifier.uri	http://library2.smu.ca/xmlui/handle/01/25573
dc.description.abstract	This study uses a sensemaking approach and draws upon role identity theory to explore individual understandings of the public relations identity. PR practitioners are asked to share their own sensemaking about their professional identities within the context of negative societal perceptions of the field.	en_CA
dc.description.provenance	Submitted by Trish Grelot (trish.grelot@smu.ca) on 2014-01-15T19:06:07Z No. of bitstreams: 0	en
dc.description.provenance	Made available in DSpace on 2014-01-15T19:06:07Z (GMT). No. of bitstreams: 0 Previous issue date: 2007	en
dc.language.iso	en	en_CA
dc.publisher	Atlantic Schools of Business	en_CA
dc.subject.lcsh	Public relations personnel
dc.subject.lcsh	Identity (Psychology)
dc.title	In search of good PR: sensemaking and identity in public relations	en_CA
dc.type	Text	en_CA
dcterms.bibliographicCitation	Proceedings of the 37th Atlantic Schools of Business conference, Wolfville, Nova Scotia, 2007, pp 104-111

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