Digital dating abuse : applications of the theory of planned behavior

Abstract

Using Ajzen’s theory of planned behaviour (TPB) as a framework, the present study investigated the factors associated with emerging adults’ intentions to perpetrate three different forms of digital dating abuse (DDA), as well as intentions to seek support from mental health professionals following victimization. The extended TPB models explained 47%, 37%, and 49% of the variance in intentions to commit digitally facilitated monitoring and control, direct aggression, and sexual coercion, respectively. Attitudes and injunctive norms significantly predicted intentions whereas descriptive norms and perceived behavioural control did not. Past behaviour, past victimization, and gender norms had indirect effects on intentions. Additionally, the extended TPB model accounted for 41% of intentions to seek help following DDA victimization. Attitudes emerged as a significant predictor, along with fear and past use of mental health services. Given the increasing prevalence of DDA, prevention efforts should target attitudes towards DDA related behaviours and perceptions of social acceptability.