The experiences and challenges of black entrepreneurs in Halifax, Nova Scotia

Abstract

This study draws upon 20 semi-structured interviews with Black immigrant entrepreneurs (N=15) and Canadian-born Black entrepreneurs (N=5) in Halifax, NS to examine their lived experiences. Informed by the mixed embeddedness model, this study examines entrepreneurial motivations, barriers and coping strategies across social, political-institutional and economic domains. It further adopts the intersectionality theoretical framework to examine how race, gender and migration status interact to affect the experience of these Black entrepreneurs. Findings reveal that majority of Black entrepreneurs are pulled into entrepreneurship because of good market opportunity, while also reporting inadequate finance and racial discrimination as their most pressing challenges. The research has observed new knowledge about how Black entrepreneurs have developed a positive mindset and reliance on family and friends as their main response to overcoming challenges and maximizing opportunities. This study seeks to assist policy makers and practitioners to develop informed decisions that promote inclusion in the Canadian business environment.