Browsing Conference Proceedings 2006 by Subject "Bed and breakfast accommodations -- Atlantic Provinces"

Browsing Conference Proceedings 2006 by Subject "Bed and breakfast accommodations -- Atlantic Provinces"

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    Leading the way in e-marketing: Atlantic Canada's B&Bs 
    Mombourquette, Peter; Blotnicky, Karen (Atlantic Schools of Business, 2006)
    Researchers conducted a study of the e-Marketing practices of bed and breakfast accommodations in Atlantic Canada. The results revealed that bed and breakfasts are embracing web-based marketing activities to a greater ...