dc.creator |
Weatherbee, Terrance |
|
dc.creator |
Sears, Donna |
|
dc.date.accessioned |
2019-06-04T17:35:39Z |
|
dc.date.available |
2019-06-04T17:35:39Z |
|
dc.date.issued |
2018 |
|
dc.identifier |
http://library2.smu.ca/bitstream/handle/01/28890/asb_proceedings_2018.pdf?sequence=3&isAllowed=y#page=322 |
|
dc.identifier.uri |
http://library2.smu.ca/handle/01/28911 |
|
dc.description.abstract |
This paper investigates processes of organizational historicizing as undertaken by Nova Scotia wineries. Results suggest that wineries engage in intentional construction of rhetorical histories and the projection of a ‘sense of the past’ using a combination of rhetorical, symbolic, and material elements at both the firm and product levels. |
en_CA |
dc.description.provenance |
Submitted by Hansel Cook (hansel.cook@smu.ca) on 2019-06-04T17:35:39Z
No. of bitstreams: 1
asb_proceedings_2018.pdf: 3894863 bytes, checksum: 16f50c7a8d12f0c46bd2e657cd4d22cf (MD5) |
en |
dc.description.provenance |
Made available in DSpace on 2019-06-04T17:35:39Z (GMT). No. of bitstreams: 1
asb_proceedings_2018.pdf: 3894863 bytes, checksum: 16f50c7a8d12f0c46bd2e657cd4d22cf (MD5)
Previous issue date: 2018 |
en |
dc.language.iso |
en |
en_CA |
dc.publisher |
Atlantic Schools of Business |
|
dc.subject.lcsh |
Wineries -- Nova Scotia |
|
dc.subject.lcsh |
Branding (Marketing) -- Nova Scotia |
|
dc.subject.lcsh |
Product design -- Nova Scotia |
|
dc.title |
Organizational historicizing: the need for the new to be old |
en_CA |
dc.type |
Text |
en_CA |
dcterms.bibliographicCitation |
Proceedings of the 48th Atlantic Schools of Business conference, Université de Moncton, 2018, pp 322-336 |
|