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| dc.creator | Angeles, Rebecca | |
| dc.date.accessioned | 2019-06-04T14:08:14Z | |
| dc.date.available | 2019-06-04T14:08:14Z | |
| dc.date.issued | 2015 | |
| dc.identifier | http://library2.smu.ca/bitstream/handle/01/28853/asb_proceedings_2015.pdf?sequence=1&isAllowed=y#page=175 | |
| dc.identifier.uri | http://library2.smu.ca/handle/01/28884 | |
| dc.description.abstract | This paper features a description of the information technology (IT) support for omnichannel retailing. The retailing industry is facing the newfound customer demand for a unified experience in buying from various sales channels. Top retailers are modeling how to make this transition using innovative technologies for the “front-end” customer experience and “back-end” order management. | en_CA |
| dc.description.provenance | Submitted by Hansel Cook (hansel.cook@smu.ca) on 2019-06-04T14:08:14Z No. of bitstreams: 1 asb_proceedings_2015.pdf: 2882184 bytes, checksum: c3e1d06ddef3dfcb86e476659ecb2e21 (MD5) | en |
| dc.description.provenance | Made available in DSpace on 2019-06-04T14:08:14Z (GMT). No. of bitstreams: 1 asb_proceedings_2015.pdf: 2882184 bytes, checksum: c3e1d06ddef3dfcb86e476659ecb2e21 (MD5) Previous issue date: 2014 | en |
| dc.language.iso | en | en_CA |
| dc.publisher | Atlantic Schools of Business | en_CA |
| dc.subject.lcsh | Retail trade -- Technological innovations | |
| dc.subject.lcsh | Electronic commerce | |
| dc.title | Information technology infrastructure support for omnichannel retailing | en_CA |
| dc.type | Text | en_CA |
| dcterms.bibliographicCitation | Proceedings of the 45th Atlantic Schools of Business conference, University of New Brunswick, 2015, pp 171-187 |
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