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Differences in student job attribute preferences for SMEs and MNCs in Uganda
Date:
2015
Type:
Text
Source:
Proceedings of the 45th Atlantic Schools of Business conference, University of New Brunswick, 2015, pp 225-245
Abstract:
Increasing graduate employment in SMEs is a challenge in many sub-Saharan countries. This study analyzes career prospects of undergraduates in Uganda by establishing which job attributes predict overall attraction to SMEs and MNCs by gender. The study utilized a systematic sample of under graduates to rate 17 job attributes. SMEs are rated poorly on all attributes compared to MNCs.
Subject:
- Small business -- Uganda
- International business enterprises -- Uganda
- College graduates -- Employment -- Uganda
URI:
Link to Full Text
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